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Price (delayed)
$32.83
Market cap
$4.18B
P/E Ratio
7.28
Dividend/share
$0.68
EPS
$4.51
Enterprise value
$9.64B
Harley-Davidson, Inc., H-D, or Harley, is an American motorcycle manufacturer founded in 1903 in Milwaukee, Wisconsin. Along with Indian, it was one of two major American motorcycle manufacturers to survive
Highlights
HOG's price to earnings (P/E) is 96% lower than its 5-year quarterly average of 195.8 and 10% lower than its last 4 quarters average of 8.1
Harley-Davidson's equity has increased by 3.7% YoY
The quick ratio has declined by 28% year-on-year and by 6% since the previous quarter
HOG's net income is down by 17% year-on-year and by 12% since the previous quarter
Key stats
What are the main financial stats of HOG
Market
Valuations
Earnings
Shares outstanding
127.33M
Market cap
$4.18B
Enterprise value
$9.64B
Price to book (P/B)
1.26
Price to sales (P/S)
0.78
EV/EBIT
13.13
EV/EBITDA
13.13
EV/Sales
1.74
Revenue
$5.55B
EBIT
$733.91M
EBITDA
$733.91M
Free cash flow
$769.85M
Per share
Balance sheet
Liquidity
EPS
$4.51
Free cash flow per share
$5.85
Book value per share
$26.07
Revenue per share
$42.18
TBVPS
$98.49
Total assets
$13.03B
Total liabilities
$9.6B
Debt
$7.85B
Equity
$3.43B
Working capital
$1.72B
Debt to equity
2.29
Current ratio
1.41
Quick ratio
1.2
Net debt/EBITDA
7.44
Margins
Efficiency
Dividend
EBITDA margin
13.2%
Gross margin
31.7%
Net margin
10.8%
Operating margin
10.6%
Return on assets
4.8%
Return on equity
17.8%
Return on invested capital
5.1%
Return on capital employed
8.3%
Return on sales
13.2%
Dividend yield
2.08%
DPS
$0.68
Payout ratio
15.1%
HOG stock price
How has the Harley-Davidson stock price performed over time
Intraday
1.05%
1 week
0.55%
1 month
-7.5%
1 year
9.91%
YTD
-10.88%
QTD
-14.79%
Financial performance
How have Harley-Davidson's revenue and profit performed over time
Revenue
$5.55B
Gross profit
$1.76B
Operating income
$588.83M
Net income
$598.06M
Gross margin
31.7%
Net margin
10.8%
HOG's operating income is down by 27% YoY and by 15% from the previous quarter
The operating margin has contracted by 22% YoY and by 9% from the previous quarter
HOG's net income is down by 17% year-on-year and by 12% since the previous quarter
HOG's gross profit is down by 13% year-on-year and by 7% since the previous quarter
Growth
What is Harley-Davidson's growth rate over time
Valuation
What is Harley-Davidson stock price valuation
P/E
7.28
P/B
1.26
P/S
0.78
EV/EBIT
13.13
EV/EBITDA
13.13
EV/Sales
1.74
HOG's price to earnings (P/E) is 96% lower than its 5-year quarterly average of 195.8 and 10% lower than its last 4 quarters average of 8.1
The company's EPS fell by 10% YoY and by 10% QoQ
HOG's P/B is 40% below its 5-year quarterly average of 2.1 and 16% below its last 4 quarters average of 1.5
Harley-Davidson's equity has increased by 3.7% YoY
The P/S is 22% below the 5-year quarterly average of 1.0 and 13% below the last 4 quarters average of 0.9
HOG's revenue is down by 7% since the previous quarter and by 6% year-on-year
Efficiency
How efficient is Harley-Davidson business performance
Harley-Davidson's return on equity has decreased by 23% YoY and by 12% QoQ
Harley-Davidson's ROA has decreased by 20% YoY and by 13% from the previous quarter
Harley-Davidson's return on invested capital has decreased by 20% YoY and by 12% QoQ
The company's return on sales fell by 15% YoY and by 6% QoQ
Dividends
What is HOG's dividend history
DPS
$0.68
Dividend yield
2.08%
Payout ratio
15.1%
Recent dividends
Special dividends are included in TTM DPS and yield
Financial health
How did Harley-Davidson financials performed over time
HOG's total assets is 36% higher than its total liabilities
HOG's current ratio is down by 31% year-on-year and by 6% since the previous quarter
The quick ratio has declined by 28% year-on-year and by 6% since the previous quarter
The debt is 129% more than the equity
The debt has grown by 7% YoY and by 4.5% from the previous quarter
The debt to equity is up by 4.6% since the previous quarter and by 3.2% year-on-year
All financial data is based on trailing twelve months (TTM) periods - updated quarterly, unless otherwise
specified. Data from 
and Sharadar.